Funnel Builder Secrets Review – Is It Worth Buying in 2020?

ClickFunnels is one of the top-selling suites of services for managing your funnels. With the Funnel Builder Secrets packages, ClickFunnels adds a wide range of additional features to help you succeed.

Instead of simply giving you access to ClickFunnels, you receive access to several comprehensive training programs and valuable bonuses.

The training programs walk you through the steps needed to grow your online empire. However, the cost of the Funnel Builder Secrets packages may keep you from immediately signing up.

To help you decide if one of these packages is worth the cost, use this in-depth Funnel Builder Secrets review.

What Do You Get with Funnel Builder Secrets?

What is Funnel Builder Secrets? It is a set of online tools, services, and resources for building and managing sales funnels.

Essentially, it is a complete training program that includes access to everything that you get with the most expensive ClickFunnels plan, including Actionetics and Backpack. You also get access to three separate online courses to help you get more out of the ClickFunnels features.

Funnel Builder Secrets is the replacement for Funnel Hacks. ClickFunnels previously offered Funnel Hacks as a software package that included training but phased out this option in the past year.

Besides training programs and access to ClickFunnels, Funnel Builder Secrets comes with extra bonuses to make the packages more enticing. No matter which package you choose, you get the following bonuses:

  • ClickFunnels Enterprise Account
  • Funnel Hacks Masterclass
  • Funnel Builder Secrets Training
  • Traffic Secrets Membership
  • 12 months access to Funnel Scripts
  • Unlimited funnels
  • 30-day money back guarantee

With Funnel Builder Secrets, you get an all-in-one solution for setting up effective sales funnels to promote any product or services. If you are not happy with the variety of content, you have 30 days to request a full refund.

What Is ClickFunnels?

If you are not familiar with ClickFunnels, you will have trouble understanding the value of Funnel Builder Secrets. I’ve done a full ClickFunnels review article that you can read here.

ClickFunnels is an online platform for creating high-converting sales funnels. Sales funnels help you nurture leads in the hopes of acquiring new customers or clients.

When visitors land on one of your sales pages, you entice them with an offer or special value, getting them to provide an email address before departing. This allows you to follow up with your visitors instead of simply letting them vanish.

With ClickFunnels, you get everything needed to create these funnels. You get a drag-and-drop web page editor and access to tested sales funnel templates.

The platform also includes a simple dashboard for managing your funnels, contacts, and emails. You can even set up an autoresponder series, depending on the ClickFunnels plan you purchase.

ClickFunnels offers two plans. The cheaper plan costs $97 per month and includes access to the basic funnel-building features.

With the Etison Suite, valued at $297 per month, you receive the following features:

  • Unlimited sales funnels
  • Unlimited unique visitors
  • Unlimited landing pages
  • Unlimited leads
  • A/B split testing
  • Email autoresponders
  • Three custom domains
  • Email marketing integrations

The Etison Suite also gives you access to Actionetics and Backpack. If you are serious about growing your online business, these two tools provide a great value.

What Is Actionetics?

Actionetics gives you access to a variety of marketing automation features including email autoresponders. These useful features assist in automating your email marketing efforts, helping you to draw more visitors back to your sales funnel pages.

Actionetics also provides detailed analytics not included with the basic ClickFunnels plan. The extra information allows you to personalize and tailor your sales funnels to the needs of your visitors, resulting in higher conversion rates.

What Is Backpack?

Backpack is a set of tools for setting up your own affiliate program. You can easily create a custom dashboard for your affiliates and build an affiliate program from the ground up.

One of the only drawbacks to the ClickFunnels Etison Suite is the overwhelming number of features. To help users understand how to use these features, the team at ClickFunnels created Funnel Builder Secrets.

With Funnel Builder Secrets, you get 6 or 12 months of ClickFunnels Etison Suite with Actionetics and Backpack and the training needed to use these features properly.

How Much Does Funnel Builder Secrets Cost?

Funnel Builder Secrets comes in three different packages. The cheapest package costs $1997 and includes six months of the ClickFunnels Etison Suite. The next option costs $2997 and comes with 12 months of ClickFunnels.

The most expensive package costs $5997 and includes 12 months of ClickFunnels. The extra $3000 gives you access to a program called ClickStart.

ClickStart is one-on-one personal coaching. You get eight of these coaching calls, valued at $9997.

To help understand these costs, the ClickFunnels Etison Suite costs $297 per month or $1782 for six months. For 12 months of the Etison Suite, you would spend $3564.

Funnel Builder Secrets is more than just ClickFunnels with a few lessons thrown in. You get access to valuable in-depth training, including the Funnel Hacks Masterclass and Funnel Builder Secrets Training. The package also includes Traffic Secrets Membership and 12 months of access to Funnel Scripts.

Which Package Provides the Best Value?

All three Funnel Builder Secrets packages provide a great value, considering the vast amount of resources and bonuses that you get. However, the second option may offer the best overall value.

The cheapest package costs less than $200 more than the six months of ClickFunnels Etison Suite. For just a little more money compared to the standard cost, you get the training courses discussed.

The second package includes 12 months of the Etison Suite for less than the standard cost. You save money and get training.

The most expensive package also includes a 12-month subscription. However, you also receive the ClickStart program, which includes eight coaching sessions. As this package costs $3000 more, you are paying $375 per session to receive one-on-one training.

While anyone can benefit from the coaching sessions, not everyone wants to spend $3000 extra for personalized training.

Overall, the second package gives you the best value as you can save money compared to signing up for ClickFunnels alone.

What Does the Funnel Builder Secrets Training Include?

The detailed training programs are the core features of Funnel Builder Secrets. No matter which package you select, you get the Funnel Hacks Masterclass (valued at $2997), Funnel Builder Secrets Training (valued at $997), and Traffic Secrets Membership (valued at $1997).

Keep in mind that ClickFunnels sets the supposed values for these bonuses. As with most online offers that throw in bonuses, the value remains subjective.

Funnel Hacks Masterclass

With the Funnel Hacks Masterclass, you get a complete online course for building sales funnels. This six-week training program includes 14 detailed lessons.

You learn valuable strategies for creating more effective sales funnels. This includes tips for analyzing other people’s funnels.

Basically, you learn how to “hack” other funnels to see what works and what doesn’t. You can use this insight to improve the results that you get with your own funnels.

The masterclass also includes lessons on building a variety of funnels with separate lessons for specific types of funnels, including:

  • Standard sales funnels
  • Webinars
  • Automated webinars
  • Membership sites
  • Product launch funnels

The combined lessons provide over 14 hours of helpful instruction. You learn basic and advanced strategies for creating your own high-converting funnels.

While this course teaches you how to build your own funnels, the “funnel hacking” lessons provide the most value. You can use the steps discussed in the program to steal ideas from your competitors. You even learn how to clone their sales funnels in less than 10 minutes.

The masterclass also provides its own bonuses. During your training, you receive tips for generating instant traffic for your sales funnels. You also get instruction on how to write effective sales copy.

ClickFunnels values the Funnel Hacks Masterclass at $1997. This is the same price as the cheapest Funnel Builder Secrets package. For the same price, you get the masterclass and everything else discussed in this review.

Funnel Builder Secrets Training

The second training program provides technical training for building your own funnels. This is one of the most useful aspects of Funnel Builder Secrets, especially for those who are new to sales funnels.

As with the masterclass, this training program teaches you how to create almost any type of funnel including product launch funnels, webinar funnels, and membership funnels. However, this training course gets a little more detailed.

You learn the strategies involved in creating sales funnels that convert visitors. This includes an overview of sales funnels, how to create an enticing offer, and picking the right strategy. You also learn more about copywriting, funnel design, integrations, and launching your first funnel.

ClickFunnels charges $997 for this training program when purchased separately.

Traffic Secrets Membership

The first training program teaches you how to analyze other people’s funnels while the second program teaches you how to improve your own funnels. With the third training program, you learn how to generate traffic for your funnels.

The Traffic Secrets training includes 24 different modules and 289 detailed lessons on driving traffic.

Russel Brunson, the creator of ClickFunnels, purchased Traffic Secrets to include it in the Funnel Builder Secrets packages. In 2018, Russel made $3 million during his presentation at the 10X Growth Convention in Gran Cardone. The strategies that he used to drive traffic to his sales funnels he learned through John Reese’s Traffic Secrets Program.

John Reese is the first online marketer to make a million dollars in a single day. He achieved this feat selling his Traffic Secrets course for $1000. Russell wanted to include membership to this course for free with the Funnel Builder Secrets so he bought John’s company.

Thanks to that purchase, you can now access the Traffic Secrets program after purchasing a Funnel Builder Secrets package.

The Traffic Secrets lessons include more than just strategies for generating traffic. They also include lessons on setting goals, purchasing a domain name, using Google analytics, and completing market research.

Purchasing a 12-month membership to Traffic Secrets costs $1997. As with the other bonuses, this comes with your Funnel Builder Secrets package at no additional cost.

Funnel Scripts Subscription

The 12-month Funnel Scripts subscription is another bonus included in the Funnel Builder Secrets packages. If you were to purchase a 12-month subscription separately, you would pay $497.

Funnel Scripts is a web-based program designed to simplify copywriting. Basically, you get a series of templates that you can use to write quality content for your sales funnels. It includes templates for the following sections:

  • Ads
  • Headlines
  • Emails
  • Sales copy
  • Webinar slides

When you use this program, you select from a variety of scripts based on the type of content that you need to write. You then answer a series of questions to help the software learn more about the topic of your funnels, your audience, and the keywords that you want to use.

After answering the questions and clicking a button, the software presents you with your text. You can then copy and paste the text into your ClickFunnels funnel builder or any other program.

The software basically spins pre-written copy to create unique content for your funnels. Surprisingly, the text is not incoherent. You get effective sales copy that you can use on any funnel.

What Does the ClickStart Program Include?

The ClickStart program is the feature that separates the most expensive package from the first two options. With this program, you get eight coaching sessions with a member of the ClickFunnels team.

ClickFunnels designed the coaching sessions to help walk you through the process of setting up your funnels and making money online.

When you select this package, ClickFunnels assigns a coach to you for eight weeks. Throughout this custom training, you continue to work with the same person, ensuring that your coach understands your needs, skill level, and goals.

Private training also includes a welcome session. During the welcome session, your coach gathers information about your objectives. From there, you begin working your way through the following eight sessions:

  • Session 1: You learn how to create funnel blueprints.
  • Session 2: Your coach helps you build your first funnel.
  • Session 3: This covers the features included with ClickFunnels.
  • Session 4: Your coach helps set up integrations and order pages.
  • Session 5: You learn how to set up a membership site and use Backpack for creating an affiliate program.
  • Session 6: You learn how to use Actionetics to set up a follow-up funnel.
  • Session 7: This is additional training for using Actionetics.
  • Session 8: This covers testing and optimizing your funnels.

While you can learn many of these details on your own or through the training courses, the one-on-one sessions offer additional insight. You learn the same strategies used by entrepreneurs making six to eight figures from their funnels.

Advantages of Funnel Builder Secrets

Why should you invest in this program? The advantages of Funnel Builder Secrets include:

  • Valuable training courses
  • 12 months of Funnel Scripts
  • Unlimited sales funnels
  • Possible savings on ClickFunnels Etison Suite
  • Everything needed to build and manage sales funnels
  • 30-day money back guarantee

Of course, the biggest advantage of Funnel Builder Secrets is the training. The masterclass, Funnel Builder Secrets Training, and Traffic Secrets Membership provide detailed instructions for using every feature in ClickFunnels.

Whether you are new to online marketing or a seasoned professional, you will get a lot out of the training courses.

Along with the training programs, you get 12 months of Funnel Scripts. Funnel Scripts is a web-based program for creating effective sales copy.

Writing copy is one of the biggest challenges of setting up sales funnels that convert. This software simplifies the process of writing your own emails, headlines, and calls to action.

Funnel Builder Secrets also includes unlimited sales funnels. While you can build unlimited funnels with the Etison Suite, the basic ClickFunnels plan only allows you to build up to 20 funnels.

Having unlimited funnels gives you the freedom to test a variety of marketing strategies and promote an unlimited number of products or services.

The savings and overall value of the packages also provide reasons to think about purchasing Funnel Builder Secrets. If you select the second package for $2997, you get 12 months of ClickFunnels Etison Suite for less than the standard cost. Basically, you save money and receive valuable training.

The combination of ClickFunnels and training ensure that you get everything needed to create sales funnels. You get a dashboard for managing your funnels, a drag-and-drop funnel builder, and hosting.

The 30-day money back guarantee is another advantage. Funnel Builder Secrets remains a major investment so you should have the option of getting your money back if you are not satisfied with your purchase.

Disadvantages of Funnel Builder Secrets

This set of products comes with many benefits but you should also consider the potential drawbacks:

  • High cost
  • Learning curve

The high cost of the three packages is the most noticeable drawback. However, if you follow the lessons, you should get a solid return on your investment.

The next issue is the overwhelming amount of resources that come with a Funnel Builder Secrets package. ClickFunnels is an all-inclusive suite of tools for setting up your own sales funnels. If you have limited experience, it is easy to become frustrated navigating the variety of features and options.

Luckily, Funnel Builder Secrets helps you deal with the learning curve. You receive the training needed to understand how the ClickFunnels features work.

Who Should Consider Purchasing Funnel Builder Secrets?

If you have years of online marketing experience, you may not need the training provided with Funnel Builder Secrets. However, even the most experienced marketers still benefit from discovering new techniques and tricks for making money with sales funnels.

Those who are looking for a simple method for generating profits without any effort should look elsewhere. While ClickFunnels provides the tools needed to build and manage sales funnels, you still need to put in the time, energy, and money to make it all work.

These packages are best suited for those who want to get better results from their online marketing efforts. If you are trying to sell a product or service online, the lessons can help you discover valuable strategies to achieve higher conversion rates.

Conclusion: Is Funnel Builder Secrets Worth the Price?

No matter which package you choose, Funnel Builder Secrets requires a significant investment. The price may scare some away.

With this investment, you receive access to a variety of useful tools and resources for growing your online business.

The cheapest package is a great value, especially for those already considering using ClickFunnels. For less than $200 more compared to the cost of six months of ClickFunnels Etison Suite, you gain access to the training courses and other bonuses.

However, the best value is the second package. With this option, you save money compared to the cost of 12 months of the Etison Suite. For $2997, you get a full year of ClickFunnels and the training and bonuses.

The most expensive option requires an additional $3000 investment but includes eight one-on-one coaching sessions. If you need someone to walk you through the most challenging aspects of setting up sales funnels, you may benefit from this option.

When you consider the cost of each individual course and product included in the Funnel Builder Secrets packages, you are getting a great value. The Funnel Hacks Masterclass and Traffic Secrets Membership each cost $1997. ClickFunnels charges $997 for the Funnel Builder Secrets Training. You also get 12 months of Funnel Scripts, valued at $497.

Those products come with your purchase. You essentially save thousands of dollars compared to purchasing these items separately.

If you struggle to convert visitors or need to rethink your marketing strategies, Funnel Builder Secrets offers the strategies that you need. In fact, you receive one of the most comprehensive sets of sales funnels lessons ever compiled.

In the end, Funnel Builder Secrets is not just a money grab from the people at ClickFunnels. It offers real value, thanks to the carefully constructed training courses. If you want to make more money online, these courses can help.

To start receiving expert instruction and tips, choose a package and order Funnel Builder Secrets.

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